VALIANT LEVERAGED MERCHANTS SITE DESIGN
Deep Interactive designed and developed the Valiant Leveraged Merchants Site to reflect a simple, elegant, and modern site — something still new to the financial industry.
objective:
To design the Valiant Leveraged Merchants website that reflects the brand and brings clean and modern design to the financial industry.
solution:
Deep Interactive knows too well how un-design saavy the financial industry is when it comes to websites and print materials. Having done several products for other financial clients, we wanted to step up the game and make a very elegant and modern site for Valiant Leveraged Merchants. The colors in their logo are vibrant but not too bright; the colors were optimal for enhancing various parts of the site without being too overwhelming.
The content structure was plentiful with many subpages. However, these subpages did not contain a lot of content – just enough to give site visitors the information they are looking for without being overwhelmed. Deep Interactive decided to bold and highlight one sentence on each page that summed up the idea of that particular page. Because there was mostly content and not many images, using heading fonts for these sentences served as an eye-catcher for each page.
All content was provided by client and all images were provided by Deep Interactive. The background image is the Chicago skyline at night. Photo retouching was implemented to get a fiery and ghostly effect.
methodology:
Wordpress, PHP, HTML/CSS, Adobe Illustrator, Adobe Photoshop
timeline
6 weeks
